Elon Musk’s Twitter Experiments: Troll Loses Company $16 Billion in One Tweet!

“We are happy to announce that insulin will now be free”. It is with these few words and by usurping the identity of the pharmaceutical company “Eli Lilly and Company”, one of the world leaders in the insulin market, that an Internet user caused the group’s share price to fall. vertiginous.

The fake account, whose username is “@EliLillyandCo” instead of “@LillyPad” which is the brand’s official pseudonym, had paid the sum of eight dollars to equip their parody account with a blue badge “certified”, supposed to authenticate official accounts.

The tweet, which remained online for a few hours, garnered some 550 retweets and 3,000 likes. All of these elements were enough to shake the stock market. As a result, Elon Musk’s experiments on Twitter will have cost the pharmaceutical group $16 billion in market value.

The company Eli Lilly even found itself forced to apologize on social networks: “We apologize to those who received a misleading message from a fake Lilly account. Our official Twitter account is @LillyPad »

The shares of the group have now risen but have not yet reached the value at which they were before this “joke”.

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